10 course sales in two weeks
the client's best stretch in months
Edu R. runs a Spanish-language order-flow trading education academy for Spain and Latin America. The ad account had stalled and sales had gone quiet. On a roughly $3–4K/month budget, here is what a rebuilt Meta funnel did — straight from the managed ad account.
People reached
145,600
in two weeks
Cost per lead
$5.30
~238 leads
Course sales
10
in two weeks
Ad budget
~$3–4K
per month
A stalled ad account, sales gone quiet
Edu runs an order-flow trading education academy serving Spain and Latin America. Great product, engaged community — but the ad account had lost momentum and sales had slowed over the previous months.
Lead volume and quality had dropped off, and sales had gone quiet. Edu needed an ad engine that brought in the right people consistently, without blowing up the budget.
We start with the offer and the numbers, then the audience, then the funnel. Ads are the last mile, not the whole plan.
We rebuilt the whole funnel, not just the ad account
Rebuilt the Meta campaign structure
A quiz-style lead funnel — cold prospecting to fill the top, retargeting to convert the warm.
Focused the targeting
Concentrated on the core Spanish-speaking markets (LATAM + Spain) instead of spraying budget.
Video + static ad creative, in-house
A mix of formats that drove strong engagement — double-digit click-through rates on retargeting audiences.
A faster, pixel-tracked registration flow
Fresh creatives and a quicker sign-up path, so every euro spent was measured.
Reactivated a dormant email list
A re-engagement campaign that brought cold, inactive subscribers back into the funnel.
Designed a webinar launch
A live-webinar funnel to turn leads into higher-ticket enrollments — built and ready to run.
More than ad-buying
The real work went deeper than any single campaign. We treated the whole business as the client.
Offer economics mapped
A value ladder where the entry course covers its own acquisition cost, so the profit comes from two higher-value back-end products.
A monthly subscription planned
To layer predictable, recurring revenue on top of one-off course sales.
Buyer-data targeting
We analyzed his existing customers to define exactly who to chase, so the budget went after the people most like his best buyers.
Compliance built in
In a niche with strict ad-policy rules, we keep the messaging compliant and the account in good standing, so growth compounds instead of stalling.
Scope KISSMA delivered
Great marketing can't rescue a weak product — Edu's academy was already solid. We built the growth engine that finally did it justice, and it moved in weeks, not months.
The client's best two-week sales stretch in months
Course sales
0
in a two-week stretch
Cost per lead
$0
~238 leads in the fortnight
People reached
0
in two weeks
Cost per sale
$0
blended
Ad spend
$0
for the fortnight
The whole budget, working
Total ad spend
$0
the whole month's budget
Leads
0
across the lead campaigns
Cost per lead
$0
cold $6.73 → retargeting $3.59
Being straight with the numbers
The 10 sales are the client's real sales in the period. Reach, leads and cost-per-lead come from the Meta ad account we manage. This is the marketing performance we delivered — not a claim about anyone's trading results.
“10 sales in two weeks is a much better number than what I did over the last few months.”
“10 ventas en 2 semanas es mucho mejor número que los que hice los últimos meses.” · “Están entrando buenos leads.”
— Edu R., trading education academy
WANT THIS FOR YOUR BUSINESS?
You don't need a five-figure ad budget
On roughly $3–4K a month, a tightly structured Meta funnel delivered qualified leads at ~$5 and the client's strongest sales stretch in months. The right structure beats the bigger budget — and because KISSMA owns the whole engine (offer, audience, creative, traffic and retention), the ad account is just one of many levers we pull.
Take the 60-second quiz →Figures from the managed Meta Ads account, August 2026. Marketing performance shown honestly; results vary by offer, market and budget.